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Counterfeiting of automobile components such as batteries and tyres is a hugely profitable industry worldwide. Fake auto parts are typically cheaper than the original ones, attracting vehicle owners to the gray market. Not only does this trade lead to losses worth billions, imitation parts but it can also lead to fatal accidents. In fact, in India, 20% of all road accidents are attributed to counterfeit automotive components (as per a Ficci-Cascade report).
ProductSecure’s Product Authentication solutions enable manufacturers to combat this problem.
- Instil watertight consumer confidence through code verification and enable access to information
- Get full information on any counterfeit activity
- Protect against brand damage and establish yourself as a responsible manufacturer
- Save potential costs on replacement and damage control
